For millions of tech employees and investors, private equity represents significant real-world wealth — yet it remains largely illiquid. The existing options force a painful trade-off: sell shares, give up future upside, and often trigger taxes, or stay invested and remain locked in for years.

We believe this equation is fundamentally broken.

Ask Nelson was built to change that. We unlock liquidity from private company equity without forcing a sale or exit.
Through responsible, transparent equity-backed credit, we enable people to access capital while staying fully invested in the long-term success of the companies they helped build and believe in.

Behind Ask Nelson is a strong, experienced founding team with deep fintech expertise and a solid scientific and research background. Our team has spent years building, studying, and scaling financial products at the intersection of technology and capital markets. This combination of research-driven thinking and hands-on execution shapes how we design risk, pricing, and long-term alignment.

We are driven by a clear vision: to unlock fair, responsible liquidity for the people building and backing the world’s most valuable private companies — because they deserve better financial tools.

We’ve opened our waiting list, and we’re preparing to begin offering loans in the near future. Ask Nelson is about giving builders and long-term believers the financial infrastructure they’ve been missing — and bringing private markets one step closer to the flexibility of public ones.